Well the cat is out of the bag!
After a long wait, and an embargo against releasing this information, a contact within TMCA has been able to confirm the long anticipated pricing for the 2020 A90 Supra, and it’s not cheap.
Along with this, we can now confirm the order process, which is going to be completely an online ordeal.
While we have seen online order processes before, with the likes of the Subaru BRZ, and more recently the Tesla product range, the extremely limited numbers of the Supra mean that there aren’t even enough cars coming to Australia to give one to each dealership as a demo car.
Only 100 units will be available in the first year, and even at the unexpectedly high price point, we have no doubt that each and every one of them will be snapped up.
Now it might be expensive, but don’t let the quoted power figure discourage you. Early testing in the USA by multiple media outlets have given performance figures of 3.8s 0-60mph and 12.3s @ 113mph for the quarter mile sprint.
This makes the reincarnation of the legendary Supra much faster than Toyota is quoting. Could they have been sandbagging us the whole time? Perhaps it was an agreement with BMW that they weren’t to outdo them with their own engine.
Anyway, buyers in Australia will have two specifications to choose from, and only two optional extras. The Australian market tends to have most options included in the base models, probably due to the comparatively small local market.
Wireless phone charging
- correction to above specification
Fully optioned, we will be looking at an eye watering figure just shy of $110,000.
Here is an extract of the TMCA internal memo which we have been sworn to secrecy on until today, that details the ordering process and quantity available in the initial release.
So, is it too expensive? I guess when you consider that it is based off a BMW platform, and is far quicker than nearly any car in its segment, along with the fact that the old A80 Supra (in today’s money) would have been a similar price, perhaps it was to be expected.
We have included a handful of close ups of the new car, with optional TRD parts (which add up to a whopping $28,000 USD of extras), thanks to Daniel McCreton.